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Digital // Videos // StarringSMU’2010 // Faithfully Yours // Love Renewal Film 2010



Design Brief

A video montage created to help commemorate ever-lasting commitment and love between young and older couples during the special “Mass Vow Renewal Event” hosted by Faithfully Yours, a subset event under the starringSMU’10 umbrella,  in 2010.

Scheduled to be played at the beginning of both the Guinness Book of World Records and Singapore Book of Records 2010 2010 attempt at the “Most Number of Couples Renewing Their Vows at a Single Location” to a crowd of 7,000 strong, this video will seek to bring about the many love memories and promises made between married couples, and to help “warm them up“, to the mass vow renewal session together.

Besides having a specially animated introduction to explain the official design expression behind “Faithfully Yours“, and a song-trailed series of gentle love anecdotes, the video also encased a special interview sequence of six community-engaged couples, who were interviewed to ask about the love secrets behind their long-term love together.

We sincerely hope that this video will help share and bring back some sparks and reminders of love to all love couples alike.

Design Concept

Client & Medium

SMU starringSMU 2010 EXCO, Faithfully Yours Event

Video Montages. Final Cut Pro. 1080p.

Scope

  • Concept Design
  • Video Captures
  • Video Storyline Flow
  • Video Subtitling

Direction

  • Aged Love
  • Romantic
  • Heartfelt Stories
  • Real
  • Commitment

Design is the intermediary between information and understanding.

— Hans Hoffman, Artist & Teacher
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