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Posters

Print // Posters // StarringSMU’2010 // SMU Gives Back Promotional Poster 2010



Design Brief

As one of their signature events dating back for the last 3 years,聽StarringSMU鈥2010聽wanted to inject new life into their existing sub-branding of聽SMU Give Back.

The key notion of the design was to showcase that there is a vibrant scene in doing charity work for the youth and that such activities are actually more fun and meaningful than what the typical perception of the youth might have on such work.

Design Concept

Client & Medium

SMU starringSMU 2010 EXCO, SMU Gives Back Event

Poster Prints. A3 Prints on Foam Board. A2 Prints on Foam Board.

Scope

  • Concept Design
  • Digitization of Brand Idea
  • Copywriting

Direction

  • Fun
  • Meaningful
  • Impactful
  • Love
Design Preview

Everything is designed. Few things are designed well.

— Brian Reed, Front-End Developer & Musician
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