DIGITAL
Identity
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DIGITAL
Identity
3angular wanted us to help create a very simple, elegant design for their Brand Identity.
Given their business is forged in the space of analytical design, we sought out to embed more angular lines and shapes into the branding, which also helps to justify some sense of professionalism to their identity.
The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.