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In this globally-form team of eight Professional Project Managers who are based from 5 different countries across the world, MenOf8 was a new collective that attempts to pool together the global experience and talent resources, to provide more fully-fledged consulting services to their clientele.
We enquired what holds true meaning amongst the group of eight location-apart co-founders, and they all agreed that being trusted individual by many clients from all around the world, had been their most valued asset they have individually yet even made stronger as a group. Wholeheartedly, they all mentioned that it is as a team that their true capabilities will shine thru and it is that trendy partnership branding of MenOf8 that actually re-invites a bigger circle of clients back to re-engage them for their services.
With all the given feedback, we then decided to mainly focusing on building up a design with very thick custom-typefaces that symbolized the boldness of the character that we have seen in these eight unique individuals, as well as a copious amount of straight lines to represent a high sense of professionalism in the cut of work that they produce.
I strive for two things in design: simplicity and clarity. Great design is born of those two things.