DIGITAL
Identity
DIGITAL
Identity
MATCHMADESTORIES came about as another sub-branding created under the umbrella of ROBERRYARTS STUDIOS.
It was under the Founder, Mr. Robert Chai‘s gradual love for the art of wedding photography that drove him to create a new subsidiary and identity, to more visually differentiate his gradually-growing wedding-related works from his other portfolio range.
With the base requirement of simplicity in mind, coupled with the notion that the website layout will have the likes of a ‘storybook‘, as MATCHMADESTORIES serves as a visual storyteller of the wedding-stories it captures on behalf of their clients.
We eventually conceptualized the design on top of a circular-button-like design encased in a shade of romantic tiffany-blue, with cursive, as well as bold strokes to co-represent the likes of a personalized and professionalism feel, coupled with a touch of ‘romance’ to the brand respectively… Just like a Match-Made Love Story from heaven!