DIGITAL




Identity

Digital // Identity // StarringSMU’2010 // Charity CarFoam Party 2010



Design Brief

In a special series collection of sub-brand Brand Identities specially created for聽StarringSMU鈥10聽to commemorate聽a very special year of celebrations, as well as to clearly differentiate the various sub-brands that are unique to each event.

The聽Charity CarFoam Party聽is one of the key signature events that kept on bringing back more participants each year, due to their fun, interactive yet meaningful way the youth can participate, to help generate funds for the related beneficiary party.

The design seeks to integrate all these aspects, through a vibrantly-colored design that speaks 鈥youthful fun鈥 in all its design.

Design Concept

Client & Medium

SMU starringSMU 2010 EXCO

Digital Brand Identity.

Scope

  • Concept Design
  • Digitization of Brand Idea
  • Color Blending

Direction

  • Fun
  • Energetic
  • Enjoyable
  • Hip

Design is not a single object or dimension. Design is messy and complex.

— Natasha Jen, Designer & Educator
See Other Designs We Had Done
Print // Banners // SMU SISS GLOW Pageant 2017 // Pageantees Banner

Print // Banners // SMU SISS GLOW Pageant 2017 // Pageantees Banner

Interactive // UX-UI // SAVEURY // Mobile App2017

Interactive // UX-UI // SAVEURY // Mobile App2017

Digital // Identity // AndWhatIThink

Digital // Identity // AndWhatIThink

Leave a Reply