DIGITAL




Identity

Digital // Identity // StarringSMU’2010 // Faithfully Yours 2010



Design Brief

In a special series collection of sub-brand Brand Identities specially created for StarringSMU’2010 to commemorate a very special year of celebrations, as well as to clearly differentiate the various sub-brands that are unique to each event.

Faithfully Yours 2010 is a very unique event created to commemorate a gathering a everlasting love between couples. With Love as a strong attribute to what ‘giving‘, ‘care‘ and ‘relationships‘ is all about, we’ve design the identity where a butterfly reflects a keeper of love between two rings, as couples renew their love and vows to each other as a sign of faith and commitment towards each other.

This event also also successfully attempted as a Guinness Book Of Records for the “Most Number of Couples Renewing Their Vows At An Event“.

Design Concept

Client & Medium

SMU starringSMU 2010 EXCO

Digital Brand Identity.

Scope

  • Concept Design
  • Digitization of Brand Idea
  • Color Blending

Direction

  • Refreshing
  • Trendy
  • Bold

Only those who attempt the absurd will achieve the impossible.

— M.C. Escher, Ian Ernzer, Lead Digital Designer at Butchershop
See Other Designs We Had Done
Print // Banners // SMU SISS GLOW Pageant 2017 // Pageantees Banner

Print // Banners // SMU SISS GLOW Pageant 2017 // Pageantees Banner

Interactive // UX-UI // SAVEURY // Mobile App2017

Interactive // UX-UI // SAVEURY // Mobile App2017

Digital // Identity // AndWhatIThink

Digital // Identity // AndWhatIThink

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