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In a special series collection of sub-brand Brand Identities specially created for StarringSMU’2010 to commemorate a very special year of celebrations, as well as to clearly differentiate the various sub-brands that are unique to each event.
Faithfully Yours 2010 is a very unique event created to commemorate a gathering a everlasting love between couples. With Love as a strong attribute to what ‘giving‘, ‘care‘ and ‘relationships‘ is all about, we’ve design the identity where a butterfly reflects a keeper of love between two rings, as couples renew their love and vows to each other as a sign of faith and commitment towards each other.
This event also also successfully attempted as a Guinness Book Of Records for the “Most Number of Couples Renewing Their Vows At An Event“.
Where you innovate, how you innovate, and what you innovate are design problems.